The team behind 250+ Web3 projects and $3B in market cap created
The team has been in the digital asset space since 2017. As Simplicity, established in 2022, we worked with many Web3 projects and companies across tokenomics, go to market, and capital raising. Every engagement is handled personally by the team who built this track record.
Simplicity is a specialist Web3 advisory firm working alongside founding teams on tokenomics, token economy design, go-to-market strategy, and fundraising. Since 2022, we’ve worked with over 250+ companies across five continents, helping to grow and legitimise the industry. Every work output, recommendation, introduction, and decision is based on deep research through our analyst team, or from years of experience. Most advisory firms tell founders what they want to hear. We tell them what they need to know.
The three things we never compromise on.
01
Outcomes over activity
We measure our work by tangible results for your company: positioning, investor confidence, token model durability, clients secured, AUM grown, rather than hours logged or word count written.
02
Analytical clarity
Every recommendation we make is grounded in researched data, structural logic, or years of experience. We do not advise based on trends, but based on what the numbers and market actually support.
03
Embedded accountability
We sit inside the process. That means we are available when decisions need to be made, not just when the report is due. Founders should not have to translate advice, they should be able to act on it.
