Join us on our journey as we explore the hard truths of crypto to propel the industry towards mass adoption

Announcements

September 1, 2024

Simplicity Group Joins Advisory Board of DLCLink

Simplicity Group is honoured to announce that we’ve joined the advisory board of DLC Link.

August 22, 2024

Simplicity + LKI

LKI, an award-winning marketing and design agency, specialised in growth hacking for over 250 clients.

August 15, 2024

Simplicity + Starter

Starter is a 100% onchain legacy pad with a new focus on Base, connecting entrepreneurs with visionaries.

August 12, 2024

Brikn Client Announcement

Simplicity Group is thrilled to welcome Brikn as a new client!

Simplicity + Covey

Simplicity is joining forces with Covey, a chad Web3 powerhouse with specialities in development, incubation, advisory, investment, and more.

Ultrade Client Announcement

Simplicity Group is thrilled to welcome Ultrade as a new client!

Simplicity + Solus Group

Solus Group are true experts in marketing, fundraising, and consulting for tier 1 Web 3.0 businesses like 1inch, Hacken, Trust Wallet, and more.

Simplicity Group Joins Advisory Board of Autonom

Simplicity Group is honoured to announce that we’ve joined the advisory board of Autonom.

Simplicity + AI Tech Labs

AI TECH Labs is an innovative company dedicated to creating an easier and safer future through Artificial Intelligence as a Service (AIaaS) and Blockchain as a Service (BaaS) protocols!

Yieldbricks Client Announcement

Simplicity Group is thrilled to welcome Yield bricks as a new client!

Conet client Announcement

Simplicity Group is thrilled to welcome Conet as a new client!

Uprising Client Announcement

Simplicity Group is thrilled to welcome Uprising as a new client!

eoracle Client announcement

Simplicity Group is thrilled to welcome eoracle as a new client!

Rivalry Client Announcement

Simplicity Group is thrilled to welcome Rivalry as a new client

Superverse Client Annoucnement

Simplicity Group is thrilled to welcome Superverse as a new client!

Simplicity Group Joins Advisory Board of World Of Dypians

Simplicity Group is honoured to announce that we’ve joined the advisory board of World Of Dypians.

Nexis Client Announcement

Simplicity Group is thrilled to welcome Nexis as a new client!

February 28, 2024

ZyFi Client Announcement

Simplicity Group is thrilled to welcome ZyFI as a new client!

February 22, 2024

TV Asahi Client Announcement

Simplicity Group is thrilled to welcome TV Asahi as a new client!

February 19, 2024

Simplicity + Moonboots

Moonboots DAO is known for its strategic investment in and support of over 200 Web3 startups.

February 2, 2024

DLC Link Client Announcement

Simplicity Group is thrilled to welcome DLC Link as a new client!

January 24, 2024

Simplicity + TPC Club

TPC Club is a research-driven and community-friendly investment club that supports rebels and visionaries in constructing the future of open internet infrastructure.

January 18, 2024

Basketball Verse Client Announcement

Simplicity Group is thrilled to welcome Basketball Verse as a new client!

January 13, 2024

Simplicity + Genesis Capital

Genesis Capital is a blockchain-focused investor and accelerator, with a network of partners and over 400 influential KOLs specialised with generating widespread awareness

January 11, 2024

Simplicity + 1NVST

1NVST is an evergreen venture capital and advisory business.

August 30, 2023

Simplicity + Zelwin

Zelwin is a comprehensive ecosystem of financial token services including a launchpad, exchange, marketplace, bridge, and much more

Simplicity & Zero365

Zero365 is a fully comprehensive marketing and public relations agency that is dedicated to servicing the unique needs of tokenised networks.

Tokenomics Tuesday

January 12, 2025

An Analysis of Airdrops and How Projects Have Performed

Explore the evolution and performance of cryptocurrency airdrops, examining their types, strategic purposes, and historical trends.

You can't copy and paste tokenomics

We explore why copy and pasting tokenomics is a terrible idea.

Why do crypto projects need token modelling

We explain why every crypto project should explore token modelling.

Stop looking at the FDMC

We explore MC vs FDMC in one of the industries biggest misunderstandings.

Do you need a token?

We explore if your project needs a token, and the benefits of tokens.

IPOs to ICOs to LPBs and Beyond

We explore what are ICOs, LBPs, and IPOs. How do these come together?

February 27, 2024

Fundraising tranches

We explore the tokenomics for fundraising and discuss some of the many issues of industry standards.

February 10, 2024

Economy Spotlight: Synthetix

We analyse Synthetix's token economy in this economy spotlight.

January 23, 2024

KPI vesting is superior

Vesting based on key performance indicators can become the foundation of stability.

January 16, 2024

Token Utilities: Burning

We explore the token utility of burning and whether its actually good for your project?

January 9, 2024

How to launch a token

A step by step guide on the process of launching a token.

December 12, 2023

Economy Spotlight: Boson Protocol

We analyse Boson Protocol's token economy in this economy spotlight.

November 29, 2023

Token holders are not users

We explore why token holders are not users, and how most projects make this mistake

November 15, 2023

Economy Spotlight: Filecoin

We analyse Filecoins token economy in this economy spotlight.

November 11, 2023

Equity and token fundraising is flawed?

We explore how fundraising with both equity and tokens fundamentally flawed?

November 7, 2023

How to correctly value tokens

We explore the debate about how to correctly value tokens in crypto.

October 26, 2023

Economy Spotlight: GMX

We analyse GMX's token economy in this economy spotlight.

August 29, 2023

Dual-Token Economies Explained

We explore dual token economies and whether they are actually good for your project.

August 16, 2023

Token Utilities: Governance

We explore the token utility of governance and whether its actually good for your project?

August 15, 2023

Token Utilities: Staking

We explore the token utility of staking and whether its actually good for your project?

August 10, 2023

Tokenomics Explained

We explain how Simplicity Group thinks when designing tokenomics.

Token Economy Explained

We explain how Simplicity Group thinks when designing a token economy.

Token Utilities Explained

We explain how to implement a token from the perspective of fundamental purpose and utility

Research

November 11, 2024

Comprehensive Overview of the Berachain Ecosystem (Pre-Launch_

This report explores the various components of the Berachain ecosystem, covering its technical framework: Proof-of-Liquidity (PoL), the BeaconKit consensus layer, and its innovative three-token economy.

October 31, 2024

Comparative Analysis of Market Depth for Futures & Spot on Major Centralised Exchanges

This research explores over 16,000 data points to analyse the market depth of 35 leading cryptocurrencies across several prominent centralised exchanges.

September 11, 2024

Comparative Analysis of Token Performances Post-Listing on Major Centralised Exchanges

We examined over 4,800 data points to uncover the performance of tokens post-listing on major centralized exchanges: Binance, ByBit, OKX, KuCoin, Coinbase, Gate.io, and MEXC.

Assesing Bitcoins Runes

Runes is completely off the charts, completely taking over the Bitcoin blockspace. As your global research partners, we took a deep dive. Explore our findings into why it's dusting Ordinals and BRC-20.

DePIN Report: Revolutionizing Physical Infrastructure

We begin by exploring the technology behind DePIN: analysing its degree of decentralisation, discerning its economic, social, and environmental impacts, and hurdles with implementation.

Top Launchpads

The time has come to delve into the 15 most popular launchpads. We have calculated the ROIs for recent token launches, providing unbiased data for our project and VC audience.

Top L1 Report

Every L1 claims to be the best, but how many people are actually using them? Who is building on them? What is their actual throughput? We explore the 8 most popular L1s to find out what's actually going.

Bitcoin Ecosystem: Where It Went Wrong, and How DLC.Link Can Lead The Way

Explore more about the existing BTC ecosystem and DLC.Link's transformative impact below!

Other Posts

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November 11, 2024

Comprehensive Overview of the Berachain Ecosystem (Pre-Launch_

This report explores the various components of the Berachain ecosystem, covering its technical framework: Proof-of-Liquidity (PoL), the BeaconKit consensus layer, and its innovative three-token economy.

October 31, 2024

Comparative Analysis of Market Depth for Futures & Spot on Major Centralised Exchanges

This research explores over 16,000 data points to analyse the market depth of 35 leading cryptocurrencies across several prominent centralised exchanges.

September 11, 2024

Comparative Analysis of Token Performances Post-Listing on Major Centralised Exchanges

We examined over 4,800 data points to uncover the performance of tokens post-listing on major centralized exchanges: Binance, ByBit, OKX, KuCoin, Coinbase, Gate.io, and MEXC.

August 12, 2024

How Yen carry trade caused the market crash

We explore how Yen carry trade was the cause for last weeks crash.

Are futures good for your token?

We explore whether futures listings are good for your token.

Bitcoin Ecosystem: Where It Went Wrong, and How DLC.Link Can Lead The Way

Explore more about the existing BTC ecosystem and DLC.Link's transformative impact below!

Exploring memecoin domination

We explore how and why memecoins are taking over the market.

Did POS kill Ethereum

We explore how Proof Of Stake impacted Ethereum and whether it was negative to the ecosystem.

Does crypto value fundamentals

We explore if fundamentals are valued in crypto.

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